The Elements Of Writing Style

 There are hundreds, perhaps thousands, of writing guides out there. But in my opinion, none surpass the simple, direct advice of The Elements of Style. 

But I would like to provide my own version on  important writing tips as they apply to blogging.

1) Use short paragraphs - Look at any newspaper and notice how short the paragraphs are. That’s done to make reading easier since our brains take in information better when ideas are broken into small chunks. But in blogging, the style is less formal and paragraphs may be as short as a single sentence or even a single word. 

2) Use short sentences - You should keep sentences short for the same reason you keep paragraphs short: they’re easier to read and understand.  Each sentence should have one simple thought. 

3)  Use simple words - Since your purpose is to communicate and not impress, simple words work better than big ones. Write “get” instead of “procure.” Write “use” rather than “utilize.”

4) Be clear - This may be the most important rule of all. Without clarity, your writing fails on every level. 

HAVE A INSIGHTFUL DAY!